Customer & Communications Planning
Kynsale are at the forefront of innovations in customer planning, engagement, management and communications. We help organisations improve their influence on customer behaviour and optimise customer experience throughout each stage of the customer lifecycle.
We have developed tools and solutions to enable organisations to understand, map and plan their customer lifecycle and the essential communications needed to drive effectiveness and customer advocacy. We also provide consulting and solutions that help organisations map customer journeys and connect customer perspectives to the operational and technology architecture that underpins the service delivery. This enables organisations to understand the current communications effectiveness from the customer perspective and plan improved ways of working. It allows target operational models to be designed and highlights areas for change and improvement, balancing lean process thinking with customer experience delivery.